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Abstract

A study on motivation and job satisfaction of cashew workers in kanyakumari district was undertaken to find out the workers job satisfaction in. Kanyakumari district. This study helps to improve the job satisfaction among the employees, and to give suggestions to motivate the workers to achieve their goals in better way. The present study with the following objectives, to study about the cashew nut processing industries in kanyakumari district, to identify the factors which influence job satisfaction and factors, this leads to job dissatisfaction, to study the relationship between demographic factors and job satisfaction to study the various factors influencing the motivation of the workers towards the accomplishment of goals. This is an empirical study based on survey method. The data were collected from both primary and secondary sources. The boundary of study is kanyakumari district. The population of this study is cashew factory in kanyakumari district. The district was divided into four Taluks namely, vilavancode, kalkulam,Thovalai and Agasteeswaram. There are 840 factories in the district. From the total population 50 units are taken as sample from each Taluks Convenient sampling method was used for the selection of sample units. According to the sampling plan total sample size in 200, all over kanyakumari district, based on the sampling design shown in sampling plan, among which 60 were male and 140 female. The data collected were analyzed and interpreted with the help of tables and figures. Chi- square test and liker’s scaling techniques are used for this purpose. The study concludes that the individuals below the age of 35 years are working more in number in cashew processing industries; Most of them are women workers. Majority of the workers have completed their higher secondary this shows that they have dis- continued their studies after higher secondary and are working in cashew factory. The income of the cashew workers is low when compared to other processing industries.

Keywords
Motivation
job satisfaction
Psychological
sociological
organization
management
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